The role animals play in our lives is growing in significance, and as humans and animals live closer together, it has also become more necessary to protect humans from the transmission of disease pathogens. Bayer has secured a leadership position in researching and developing products for animal health and pest control since 1919, and we are constantly developing new, better products and improved forms of administration for the benefit of the animals in our lives.
Dogs and cats are human companions, and the part they play as they accompany us through life is growing in significance. Keeping this close relationship healthy is not just an obligation to our animal companions, but it also protects humans from the transmission of disease pathogens. Increasingly, animal lovers are coming to expect the same quality of health care for their four-legged friends that they can claim for themselves. The demands placed on animal health and medical care are rising. We respond to these demands with new innovations guided by Science for a Better Life.
Healthy animals are an important part of our daily lives and are essential for global public health. As the world population grows, so does the demand for safe and high quality animal proteins such as milk, eggs, meat and fish. Essential to this are good and sustainable farming practices, as well as veterinary medicines that prevent diseases, treat sick animals and control disease outbreaks.
To this end, Bayer offers veterinarians and farmers innovative medicines and solutions that contribute to the quality of life, health and well-being of farm animals around the world. Among the important areas are in the treatment and prevention of parasitic diseases, anti-infectives, pharmacological therapies and farm hygiene. We also have an ongoing quest to discover and develop new and innovative therapies to make the world a better place for animals and humans.
Our goal at Animal Health is to strengthen our leadership position in the companion animals market and achieve profitable growth in the livestock market. We aim to achieve this by expanding our research and development activities and through selective in-licensing and acquisitions.