- The Partnership will aim to empower FPO (Farmer Producer Organisations) farmers with access to quality agri-inputs and transfer of good agricultural practices to enhance rural livelihoods and farm incomes
Bayer and Samunnati collaborate to enhance farmer productivity and profitability
Mumbai/ Chennai, October 23, 2024: Bayer, a global enterprise with core competencies in the life science fields of healthcare and agriculture, announced its partnership with Samunnati, a leading agri value chain enabler company, dedicated to empowering smallholder farmers, to usher farmers of Farmer Producer Organisations (FPOs) with access to premium products with the goal to deliver optimal solutions to smallholder farmers.
Under the Memorandum of Understanding (MoU), Bayer and Samunnati aim to provide Indian farmers with access to quality agri-inputs through FPO Agri-input Retail Stores. As part of the association, FPO farmers will be able to leverage the strength of collectivization, facilitating farmers with ample opportunities to become key stakeholders in the ag value chain.
Samunnati will support in aggregating demand from the FPOs, while Bayer will, once purchase orders are placed by FPOs, fulfill the orders through their distributors, ensure timely and efficient delivery of customized products and solutions. To facilitate easy access to quality inputs, agronomic support, and encourage agri-technology knowledge transfer, Bayer will leverage its field force to actively engage with farmers in the field, thereby supporting the FPOs to build a successful business model.
Speaking on the partnership, Mohan Babu, Chief Operating Officer Bayer Crop Science India, Bangladesh & Sri Lanka, said, “FPOs have come a long way in India to become successful entities supporting farmers with aggregating input demand and produce supply. We are glad to join forces with Samunnati who bring in their vast network of FPOs and enable credit to kick-start the FPOs input business, so that their farmers can benefit from Bayer’s high-quality products and agronomy knowledge.”
Commenting on the MoU, Anil Kumar SG, Founder and CEO of Samunnati, said, "We are thrilled to partner with Bayer Crop Science to further empower Farmer Producer Organizations (FPOs) by improving access to quality inputs and agronomic expertise. This collaboration strengthens Samunnati's mission to create a resilient agricultural ecosystem that enables smallholder farmers to thrive, improving both their productivity and profitability. By combining Bayer’s expertise in high-quality inputs with Samunnati’s deep-rooted connections in the farming community, we are offering a holistic solution that addresses the key challenges faced by farmers today"
Together, both parties are committed to empowering farmers with the resources, knowledge and market access they need to thrive. The association aims to create a sustainable and farmer-centric ecosystem for farmers in India, ensuring they find reliable markets for their produce, ultimately contributing to their growth and prosperity.
About Bayer
Bayer is a global enterprise with core competencies in the life science fields of health care and nutrition. In line with its mission, “Health for all, Hunger for none,” the company’s products and services are designed to help people and the planet thrive by supporting efforts to master the major challenges presented by a growing and aging global population. Bayer is committed to driving sustainable development and generating a positive impact with its businesses. At the same time, the Group aims to increase its earning power and create value through innovation and growth. The Bayer brand stands for trust, reliability and quality throughout the world. In fiscal 2023, the Group employed around 100,000 people and had sales of 47.6 billion euros. R&D expenses before special items amounted to 5.8 billion euros. For more information, go to www.bayer.com
About Samunnati
India’s largest agri enterprise, Samunnati is an open agri network to unlock the trillion-dollar-plus potential of Indian agriculture with smallholder farmers at the center of it. Serving the entire value chain, Samunnati’s Agri Commerce and agri-finance solutions enable affiliated Farmer Collectives and the larger ecosystem to be more efficient and productive. Samunnati has a presence in more than 100 agri-value chains spread over 23 states in India. Samunnati currently has access to 6500+ Farmer Collectives with a member base of over 8 million farmers.
Media Contact
Snigdha Vishal
Communications, Bayer CropScience Limited
Email: snigdha.vishal@bayer.com
Varsha Balakrishnan
Edelman
Email: varsha.balakrishnan@edelman.com
Forward-Looking Statements
This release may contain forward-looking statements based on current assumptions and forecasts made by Bayer management. Various known and unknown risks, uncertainties and other factors could lead to material differences between the actual future results, financial situation, development or performance of the company and the estimates given here. These factors include those discussed in Bayer’s public reports, which are available on the Bayer website at www.bayer.com. The company assumes no liability whatsoever to update these forward-looking statements or to conform them to future events or developments